{"id":2082,"date":"2026-10-04T19:57:50","date_gmt":"2026-10-04T17:57:50","guid":{"rendered":"https:\/\/markaigen.com\/?p=2082"},"modified":"2026-10-07T05:38:53","modified_gmt":"2026-10-07T03:38:53","slug":"keep-quarterly-ai-strategy-reviews-focused-on-value","status":"publish","type":"post","link":"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/","title":{"rendered":"Richt je AI-strategiereview op waarde per kwartaal"},"content":{"rendered":"\n<!-- a4e:11-20 -->\n\n\n<article class=\"a4e-article\" lang=\"nl\" data-no-translation data-a4e-id=\"11-20\" data-a4e-topic=\"ai-strategy-and-leadership\">\n<header class=\"a4e-hero\"><div class=\"a4e-shell\"><nav class=\"a4e-breadcrumb\" aria-label=\"Kruimelpad\"><a href=\"https:\/\/markaigen.com\/nl\/topics\/\">Onderwerpen<\/a><span aria-hidden=\"true\">\/<\/span><a href=\"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/\">AI-strategie en leiderschap<\/a><\/nav><div class=\"a4e-hero-grid\"><div><p class=\"a4e-eyebrow\">AI-strategie en leiderschap <span aria-hidden=\"true\">\u00b7<\/span> Praktische inzichten<\/p><h1>Richt je AI-strategiereview op waarde per kwartaal<\/h1><p class=\"a4e-deck\">Beoordeel elk kwartaal AI-marketingresultaten en gewijzigde aannames en toets nieuwe lanceringen aan je roadmap in plaats van aankondigingen leidend te maken.<\/p><div class=\"a4e-byline\"><span>Wael Al Saleh<\/span><span aria-hidden=\"true\">\u00b7<\/span><time datetime=\"2026-10-04T17:57:50+00:00\">4 oktober 2026<\/time> <span aria-hidden=\"true\">\u00b7<\/span> 2 min leestijd<\/div><\/div><div class=\"a4e-visual\"><svg class=\"a4e-graphic\" viewBox=\"0 0 240 240\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"120\" cy=\"120\" r=\"100\" fill=\"none\" stroke=\"#819ffc\" stroke-opacity=\".24\"\/><circle cx=\"120\" cy=\"120\" r=\"73\" fill=\"none\" stroke=\"#819ffc\" stroke-opacity=\".35\" stroke-dasharray=\"3 8\"\/><g class=\"a4e-orbit\"><circle cx=\"120\" cy=\"20\" r=\"7\" fill=\"#9fded8\"\/><circle cx=\"205\" cy=\"171\" r=\"5\" fill=\"#9671ff\"\/><\/g><g class=\"a4e-float\"><rect x=\"61\" y=\"61\" width=\"118\" height=\"118\" rx=\"29\" fill=\"#14245c\" stroke=\"#6898ff\" stroke-opacity=\".7\"\/><g class=\"a4e-focus\" transform=\"translate(84 84) scale(3)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1.45\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M5 21V3m0 1c6-4 8 4 15 0v9c-7 4-9-4-15 0\"\/><\/g><\/g><g class=\"a4e-glow\" fill=\"#98b8ff\"><circle cx=\"39\" cy=\"180\" r=\"3\"\/><circle cx=\"201\" cy=\"53\" r=\"3\"\/><\/g><\/svg><label class=\"a4e-motion\"><input type=\"checkbox\" data-a4e-pause> Pauzeer animatie<\/label><\/div><\/div><\/div><\/header>\n<div class=\"a4e-shell a4e-reading\"><aside class=\"a4e-rail\"><details class=\"a4e-toc\" open><summary>In dit artikel<\/summary><ol><li><a href=\"#section-nl-1\"><span>01<\/span>Begin met eerdere beslissingen<\/a><\/li><li><a href=\"#section-nl-2\"><span>02<\/span>Herzie belangrijke aannames<\/a><\/li><li><a href=\"#section-nl-3\"><span>03<\/span>Toets lanceringen aan de echte planning<\/a><\/li><li><a href=\"#section-nl-4\"><span>04<\/span>Eindig met concrete middelenkeuzes<\/a><\/li><\/ol><\/details><button class=\"a4e-copy\" type=\"button\" data-a4e-copy>Kopieer artikellink<\/button><p class=\"a4e-copy-status\" aria-live=\"polite\"><\/p><\/aside><div class=\"a4e-story\"><p class=\"a4e-lead\">Een AI-strategiereview per kwartaal begint bij bedrijfsresultaten, niet bij alle leverancierslanceringen. Updates zijn relevant als zij een beperking, kostenpost of kans veranderen. Google Marketing Live is een nuttige bron van ontwikkelingen, geen kant-en-klare investeringsagenda. <sup><a href=\"#ref-nl-1\" aria-label=\"Bron 1\">[1]<\/a><\/sup><\/p><section aria-labelledby=\"section-nl-1\"><h2 id=\"section-nl-1\">Begin met eerdere beslissingen<\/h2><p>Bekijk welke processen vorig kwartaal geld kregen en welk bewijs zij moesten opleveren. Vergelijk geaccepteerde resultaten, totale inspanning en klantimpact met de oorspronkelijke onderbouwing. Bepaal wat doorgaat, verandert of stopt. Behandel ontbrekend bewijs als een op te lossen probleem; vervang het niet door enthousiasme over een nieuwe functie.<\/p><\/section><section aria-labelledby=\"section-nl-2\"><h2 id=\"section-nl-2\">Herzie belangrijke aannames<\/h2><p>Zijn klantvraag, datatoegang, beoordelingscapaciteit of kosten veranderd? Scheid gewijzigde omstandigheden van een nog onopgelost implementatieprobleem. Een proces dat door onduidelijk eigenaarschap vertraagt, wordt niet vanzelf beter met een nieuwer model.<\/p><\/section><section aria-labelledby=\"section-nl-3\"><h2 id=\"section-nl-3\">Toets lanceringen aan de echte planning<\/h2><p>Benoem per relevante mogelijkheid welk bestaand knelpunt zij kan oplossen en wat getest moet worden. Controleer beschikbaarheid voor markt, pakket en systemen. Plaats onzekere maar kansrijke ontwikkelingen in een afgebakende leeragenda. Open een grote platformbeslissing niet opnieuw bij iedere aangrenzende leveranciersfunctie.<\/p><\/section><section aria-labelledby=\"section-nl-4\"><h2 id=\"section-nl-4\">Eindig met concrete middelenkeuzes<\/h2><p>Benoem prioriteiten, eigenaren, bestedingsgrenzen en bewijsvereisten voor het volgende kwartaal. Behoud enige ruimte voor ontwikkelingen die de situatie wezenlijk veranderen, met een duidelijke heroverwegingsprocedure. Houd het verslag kort genoeg om bij het volgende overleg te gebruiken. Strategische samenhang ontstaat door aannames te toetsen en keuzes te maken, terwijl technologie die keuzes informeert zonder de klant- en bedrijfsdoelen te verdringen.<\/p><\/section>\n<details class=\"a4e-sources\" open><summary>Bronnen en onderbouwing<\/summary><ol><li id=\"ref-nl-1\"><a href=\"https:\/\/blog.google\/products\/ads-commerce\/google-marketing-live-2026-collection\/\" rel=\"noopener\">Google Marketing Live 2026 collection<\/a><\/li><\/ol><p class=\"a4e-source-note\">Bronnen gecontroleerd op 4 oktober 2026. De beschreven werkwijzen en denkvoorbeelden zijn redactionele analyse.<\/p><\/details>\n<div class=\"a4e-disclosure\"><a href=\"https:\/\/markaigen.com\/nl\/ai-use-policy\/\">Hoe Markaigen AI gebruikt<\/a><span> \u00b7 <\/span><a href=\"https:\/\/markaigen.com\/nl\/contact\/\">Geef een correctie door<\/a><\/div><\/div><\/div>\n<section class=\"a4e-next\"><div class=\"a4e-shell\"><div class=\"a4e-section-label\"><p class=\"a4e-eyebrow\">Van inzicht naar toepassing<\/p><h2>Werk verder met deze bronnen<\/h2><\/div><div class=\"a4e-resources\"><a class=\"a4e-resource\" href=\"https:\/\/markaigen.com\/nl\/research\/state-of-ai-in-marketing\/enterprise\/\"><span class=\"a4e-resource-kind\">Praktijk<\/span><strong>Ga aan de slag met deze bron<\/strong><span class=\"a4e-arrow\" aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"a4e-resource\" href=\"https:\/\/markaigen.com\/nl\/tools\/prompt-library\/#prompt-toets-aannames-met-een-onderzoeksplan\"><span class=\"a4e-resource-kind\">Promptbibliotheek<\/span><strong>Toets aannames met een onderzoeksplan<\/strong><span class=\"a4e-arrow\" aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"a4e-resource\" href=\"https:\/\/markaigen.com\/nl\/tools\/ai-platforms\/\"><span class=\"a4e-resource-kind\">AI-platforms<\/span><strong>Verken relevante AI-tools<\/strong><span class=\"a4e-arrow\" aria-hidden=\"true\">\u2197<\/span><\/a><a class=\"a4e-resource\" href=\"https:\/\/markaigen.com\/nl\/research\/state-of-ai-in-marketing\/individuals\/\"><span class=\"a4e-resource-kind\">Onderzoek<\/span><strong>Bekijk het onderzoek onder professionals<\/strong><span class=\"a4e-arrow\" aria-hidden=\"true\">\u2197<\/span><\/a><\/div><div class=\"a4e-faqs\"><h3>Vragen die hierbij passen<\/h3><ul><li><a href=\"https:\/\/markaigen.com\/nl\/learn\/knowledge-center\/#faq-strategy-06\">Hoe gebruik ik een vooruitblik op 2027 in een plan dat ik in 2026 schrijf?<span aria-hidden=\"true\"> \u2197<\/span><\/a><\/li><li><a href=\"https:\/\/markaigen.com\/nl\/learn\/knowledge-center\/#faq-strategy-04\">Wanneer moet een AI-pilot stoppen, ook als gebruikers enthousiast zijn?<span aria-hidden=\"true\"> \u2197<\/span><\/a><\/li><\/ul><\/div><\/div><\/section>\n<section class=\"a4e-related\"><div class=\"a4e-shell\"><h2>Verder lezen over dit onderwerp<\/h2><ul><li><a href=\"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/sequence-small-business-ai-around-one-customer-need\/\">Plan mkb-AI vanuit \u00e9\u00e9n concrete klantbehoefte<\/a><p>Kies een praktische AI-volgorde voor het mkb door \u00e9\u00e9n klantknelpunt met bestaande tools op te lossen voordat je nieuwe platformen of complexiteit toevoegt.<\/p><\/li><li><a href=\"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/buy-an-ai-platform-or-improve-your-current-stack\/\">Koop een AI-platform of verbeter je huidige stack?<\/a><p>Schrijf een beslismemo over een nieuw AI-platform versus betere bestaande systemen, met het echte knelpunt, overstapkosten en een uitvoerbare uitstaproute.<\/p><\/li><\/ul><div class=\"a4e-news-links\"><h3>Uit de nieuwsfeed<\/h3><p>Bronberichten met links naar de oorspronkelijke uitgevers.<\/p><ul><li><a href=\"https:\/\/markaigen.com\/nl\/news\/aeo-for-seo-how-to-maintain-search-visibility-as-buyers-move-to-answer-engines\/\">AEO for SEO: How to maintain search visibility as buyers move to answer engines<\/a><p>6 okt 2026<\/p><\/li><li><a href=\"https:\/\/markaigen.com\/nl\/news\/aeo-for-founders-how-to-get-your-brand-in-front-of-ai-assisted-buyers-without-a-marketing-team\/\">AEO for founders: How to get your brand in front of AI-assisted buyers without a marketing team<\/a><p>6 okt 2026<\/p><\/li><li><a href=\"https:\/\/markaigen.com\/nl\/news\/making-ai-an-asset-not-an-expense\/\">Making AI an asset, not an expense<\/a><p>29 sep 2026<\/p><\/li><\/ul><\/div><\/div><\/section>\n<\/article>\n\n","protected":false},"excerpt":{"rendered":"<p>Beoordeel elk kwartaal AI-marketingresultaten en gewijzigde aannames en toets nieuwe lanceringen aan je roadmap in plaats van aankondigingen leidend te maken.<\/p>","protected":false},"author":285210167,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_a4e_id":"11-20","_a4e_topic":"ai-strategy-and-leadership","_a4e_title_en":"Keep quarterly AI strategy reviews focused on value","_a4e_title_nl":"Richt je AI-strategiereview op waarde per kwartaal","_a4e_description_en":"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.","_a4e_description_nl":"Beoordeel elk kwartaal AI-marketingresultaten en gewijzigde aannames en toets nieuwe lanceringen aan je roadmap in plaats van aankondigingen leidend te maken.","_a4e_keyword_en":"quarterly AI marketing strategy review","_a4e_keyword_nl":"kwartaalreview van AI-marketingstrategie","_a4e_import_hash":"739b3f0faeec6404ce0c897db42067a67e460dc216897c18d04e1d471d643c3a","_a4r_approved":"","_a4r_source_url":"","_a4r_source_name":"","_a4r_source_date":"","_a4r_topics":"","_a4r_reason":"","_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1371],"tags":[],"class_list":["post-2082","post","type-post","status-publish","format-standard","hentry","category-ai-strategy-and-leadership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Keep quarterly AI strategy reviews focused on value<\/title>\n<meta name=\"description\" content=\"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Keep quarterly AI strategy reviews focused on value\" \/>\n<meta property=\"og:description\" content=\"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/\" \/>\n<meta property=\"og:site_name\" content=\"Markaigen\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-04T17:57:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-07T03:38:53+00:00\" \/>\n<meta name=\"author\" content=\"Wael Al Saleh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Wael Al Saleh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/\"},\"author\":{\"name\":\"Wael Al Saleh\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/#\\\/schema\\\/person\\\/71177b6873db93b9db4e205a6db055ae\"},\"headline\":\"Richt je AI-strategiereview op waarde per kwartaal\",\"datePublished\":\"2026-10-04T17:57:50+00:00\",\"dateModified\":\"2026-10-07T03:38:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/\"},\"wordCount\":879,\"publisher\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/#organization\"},\"articleSection\":[\"AI Strategy &amp; Leadership\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/\",\"url\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/\",\"name\":\"Keep quarterly AI strategy reviews focused on value\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/#website\"},\"datePublished\":\"2026-10-04T17:57:50+00:00\",\"dateModified\":\"2026-10-07T03:38:53+00:00\",\"description\":\"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/topics\\\/ai-strategy-and-leadership\\\/keep-quarterly-ai-strategy-reviews-focused-on-value\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/markaigen.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Keep quarterly AI strategy reviews focused on value\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/#website\",\"url\":\"https:\\\/\\\/markaigen.com\\\/\",\"name\":\"Markaigen\",\"description\":\"Marketing AI Generator \u2014 AI marketing knowledge and tools platform\",\"publisher\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/markaigen.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/#organization\",\"name\":\"Markaigen\",\"url\":\"https:\\\/\\\/markaigen.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/markaigen.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/markaigen-wordmark-dark.webp?fit=900%2C192&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/markaigen.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/markaigen-wordmark-dark.webp?fit=900%2C192&ssl=1\",\"width\":900,\"height\":192,\"caption\":\"Markaigen\"},\"image\":{\"@id\":\"https:\\\/\\\/markaigen.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/markaigen.com\\\/#\\\/schema\\\/person\\\/71177b6873db93b9db4e205a6db055ae\",\"name\":\"Wael Al Saleh\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g\",\"caption\":\"Wael Al Saleh\"},\"sameAs\":[\"http:\\\/\\\/delicious-zombie.wordpress.com\"],\"url\":\"https:\\\/\\\/markaigen.com\\\/nl\\\/author\\\/admineff8a796ea\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Keep quarterly AI strategy reviews focused on value","description":"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/","og_locale":"nl_NL","og_type":"article","og_title":"Keep quarterly AI strategy reviews focused on value","og_description":"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.","og_url":"https:\/\/markaigen.com\/nl\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/","og_site_name":"Markaigen","article_published_time":"2026-10-04T17:57:50+00:00","article_modified_time":"2026-10-07T03:38:53+00:00","author":"Wael Al Saleh","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Wael Al Saleh","Geschatte leestijd":"4 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/#article","isPartOf":{"@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/"},"author":{"name":"Wael Al Saleh","@id":"https:\/\/markaigen.com\/#\/schema\/person\/71177b6873db93b9db4e205a6db055ae"},"headline":"Richt je AI-strategiereview op waarde per kwartaal","datePublished":"2026-10-04T17:57:50+00:00","dateModified":"2026-10-07T03:38:53+00:00","mainEntityOfPage":{"@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/"},"wordCount":879,"publisher":{"@id":"https:\/\/markaigen.com\/#organization"},"articleSection":["AI Strategy &amp; Leadership"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/","url":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/","name":"Keep quarterly AI strategy reviews focused on value","isPartOf":{"@id":"https:\/\/markaigen.com\/#website"},"datePublished":"2026-10-04T17:57:50+00:00","dateModified":"2026-10-07T03:38:53+00:00","description":"Review AI marketing outcomes and changed assumptions quarterly, then assess new launches against your roadmap instead of letting announcements set priorities.","breadcrumb":{"@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/markaigen.com\/topics\/ai-strategy-and-leadership\/keep-quarterly-ai-strategy-reviews-focused-on-value\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/markaigen.com\/"},{"@type":"ListItem","position":2,"name":"Keep quarterly AI strategy reviews focused on value"}]},{"@type":"WebSite","@id":"https:\/\/markaigen.com\/#website","url":"https:\/\/markaigen.com\/","name":"Markaigen","description":"Marketing AI Generator \u2014 AI marketing knowledge and tools platform","publisher":{"@id":"https:\/\/markaigen.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/markaigen.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/markaigen.com\/#organization","name":"Markaigen","url":"https:\/\/markaigen.com\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/markaigen.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/markaigen.com\/wp-content\/uploads\/2026\/10\/markaigen-wordmark-dark.webp?fit=900%2C192&ssl=1","contentUrl":"https:\/\/i0.wp.com\/markaigen.com\/wp-content\/uploads\/2026\/10\/markaigen-wordmark-dark.webp?fit=900%2C192&ssl=1","width":900,"height":192,"caption":"Markaigen"},"image":{"@id":"https:\/\/markaigen.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/markaigen.com\/#\/schema\/person\/71177b6873db93b9db4e205a6db055ae","name":"Wael Al Saleh","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0211ca53e944835011e68395e630ff176f75cdb295ed931ad2e444ffafe92378?s=96&d=identicon&r=g","caption":"Wael Al Saleh"},"sameAs":["http:\/\/delicious-zombie.wordpress.com"],"url":"https:\/\/markaigen.com\/nl\/author\/admineff8a796ea\/"}]}},"jetpack_publicize_connections":[],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/phrfkP-xA","jetpack-related-posts":[],"jetpack_featured_media_url":"","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/posts\/2082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/users\/285210167"}],"replies":[{"embeddable":true,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/comments?post=2082"}],"version-history":[{"count":2,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/posts\/2082\/revisions"}],"predecessor-version":[{"id":2582,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/posts\/2082\/revisions\/2582"}],"wp:attachment":[{"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/media?parent=2082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/categories?post=2082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/markaigen.com\/nl\/wp-json\/wp\/v2\/tags?post=2082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}